Cookie policy

This Cookie Policy explains how Lifty Fiftness Ltd, trading as Lifty Fifty, uses cookies and similar browser storage on this website.

1. Your choice

When you first visit the site, you can accept or decline analytics cookies. Google Analytics loads with analytics and advertising storage denied and may send limited cookieless measurement and consent signals while you decide. You can reopen Cookie settings in the footer and change your choice at any time.

2. Essential preference storage

We store your cookie-consent choice in your browser’s local storage under the key cookie_consent. The stored record contains the consent version, your accepted or declined choice, and the date of that choice. It expires after six months, when we ask again. This storage is used only to remember your preference and is not used for advertising.

3. Analytics cookies

On the production website, Google Analytics may set first-party cookies whose names begin _ga only after you accept. It then helps us understand aggregate page visits and explicitly marked website actions. These cookies expire after no more than six months. We do not send form contents, health or training information, email addresses, account identifiers, or complete destination URLs to Google Analytics. Advertising storage, advertising user data, and advertising personalisation remain disabled.

4. More information

For information about how we handle personal data, read our Privacy Policy. For questions about this policy, email support@liftyfifty.app.